Building Trust via Business Transparency
I had a very revealing conversation with one of the officers on my condo board yesterday. Turns out that for the past year the board has been trying to restore a business focus to our operations....
View ArticleWal-Mart Vice-Chair on the Crux of Leadership
Great interview with Wal-Mart Vice Chair Eduardo Castro-Wright about leadership and what they don’t teach you in business school. The crux of leadership: trust. Leadership is “about being able to get...
View ArticleWhat is an “Influencer”?
Let’s clear something up: Influence is important. Badges, numbers, and algorithms are not. I deleted my Klout account because people’s perceptions of my value shouldn’t rise or fall depending on...
View ArticleThe Data-Trust Conundrum
Disney Corporation is testing a wearable technology that enables the company to track the movement of people in and around its theme parks. The new MagicBand looks like a watch-less wrist band and...
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The Problem With Staying on Message
In media training 101, you’re taught to stay on message. The idea is, no matter the question, you give the answer you want your audience to hear. I had my only media training when I worked for a labor...
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Here’s How to Keep Your Customers
Dove bar or Dial soap? Charmin or Quilted Northern? Nissan Sentra or Toyota Corolla? So you’re probably thinking that I’ve either lost my mind or I’m conducting a bizarre survey. (Neither). Don’t...
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